Well-known TV personality Bob Warden has proven taste and sizzling passion for great food as a television cooking celebrity, kitchenware developer and bestselling cookbook author. He’s a hugely successful TV cooking show host with four decades of proven marketing experience overseeing the development of successful kitchenware products.
As partner and president of Great Chefs International, Warden and his team also consult with culinary manufacturers, oversee Direct Response campaigns, and take on the role of vendor rep to QVC and HSN. In 2011, Greats Chefs International launched Great Flavors brand of concentrated stocks, sauces and seasonings currently featured on HSN to rave customer reviews.
Never just a side dish, Warden developed Nationwide Marketing Inc. back in 1986-the original marketers of the FoodSaver vacuum sealing system for which he produced and hosted the first ever half-hour television infomercial for a kitchen product. Since then Warden has written and/or hosted numerous infomercials and also has introduced and managed program roll-outs for dozens of major housewares manufacturers. Remarkably, Warden has over 5000 on-air cooking presentations on home shopping giant QVC, where he is has helped sell over one million Ninja kitchen products, with retail sales of over one billion dollars.
In the past, Warden was responsible for the publication of many customer top-rated, five-star cookbooks. Selling over 600,000 copies on QVC alone, the best sellers included: Quick and Easy Pressure Cooking, The Ninja Master Prep Cookbook, The Ninja Master Prep Professional Cookbook, The Ultimate Bulk Buying Cookbook, Best of the Best Cook’s Essentials and Bob Warden’s Slow Food Fast. New York Times best-selling title, Great Food Fast, the ultimate go-to reference for pressure cooking has sold over 500,000 copies to date.
Now helping corporate partners with the secret sauce of custom cookbook design and printing, Great Chefs International represents half the team of cookbook powerhouse, Partners In Publishing. Focusing on understanding the marketing and sales needs of major kitchenware manufacturers, Great Chef International’s newest venture offers companies a mouthwatering one stop turnkey opportunity for recipe testing and development, photography, layout and design and printing of customized cookbooks for clients including Philips, Ninja, HSN, Rangemate.